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Inspired by the journey into motherhood that began with my daughter Eden, and by the importance of living a more natural, supportive lifestyle akin to the garden; Eden's Daughter was born.
I started it to share my skincare with women who, like me, want to see results but don't want to compromise their health for beautiful skin.
Beatiful British skincare without compromise.
Hi, i'm natalie!
When I fell pregnant with my first child, I became fascinated with the absolute miracle happening inside my body. Specifically how, from the nutrients I ate, came the building blocks of life, and a living breathing child could be constructed. A brain, a heart, eyes - each an incredibly designed and miraculous thing in their own right, that I prayed with such intensity would function for the next 90 years (or more hopefully)!
At that point I began to ask myself; if my body was designed to carry out this miracle - essentially using the foods I ate - what harm could be done by eating processed foods, laden with additives? I delved into research, beginning to understand how our bodies are designed to function, and gradually changed the way we ate, and lived, as a household. That passion for real food nutrition very quickly extended into what I was putting on my skin; the largest organ in my body. I had started to develop allergies and reactions to skincare and makeup that I had used for years. I had really embarrassing flare ups of swollen eyes and lips as well
as itchy, peeling rashes. After pregnancy, my body, my skin, my hair were all clearly different. I wanted to care for my skin in a way that supported it's natural functions and the health of my body as a whole. I started reading the ingredients, just as I did with food, because I wanted to really understand what exactly I was putting on my skin, and on that of my newborn.
Over the years I got to understand the function of the ingredients in my skin and haircare, and had begun formulating my own. I found that I was really passionate about research, formulation and feeding my skin with living ingredients full of nourishing oils, vitamins, minerals and polyphenols. I studied in cosmetic formulation, just for the joy of it, but when my skincare started working for others too, that was a real turning point and I officially launched Eden's Daughter in May 2020 - five months after the birth of my third child and just seven weeks into a global pandemic.
MY philosophy
I believe that natural doesn't need to mean compromise; the Earth has everything we need to thrive. My all natural skincare products focus on active ingredients that not only deliver results but are easy to understand. Our skin is our largest organ, designed to encase and protect; we should know what we are putting on our skin. We don't need lots and lots of products, just a few great quality ones is all we need to support our skin to do what it's naturally designed to do. I use ingredients that are as pure as they are effective and deliver them in packaging that is not only beautiful but reusable too. Every product is carefully formulated and handmade here in the Garden of England to bring genuine quality to those who share my reverence for the Earth we have so graciously been given. My goal is to create a skincare collection that encompasses everything I wanted, and still want, when I started out my journey, and I sincerely hope that comes across and that you love it too.
All of our products use ingredients that are sustainable, biodegradable, organic and/or ethically harvested. There are zero forever chemicals, zero synthetic fragrances, zero cheap filler oils. I formulate products that I feel good about using, with ingredients I am confident will achieve results and am proud to share with you. None of the ingredients are tested on animals, nor are our finished products; we're happy to continue testing on friends and family instead.
For more on sustainability at Eden's Daughter, read the dedicated blog post here.
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